Led the UX and UI improvements for Asharq Now, refining usability, visual hierarchy, and accessibility across web and mobile. I also introduced interactive components to make content exploration more dynamic and engaging, aligning every design decision with the brand’s editorial vision.

The experience was designed around simplicity and engagement. Each motion revealed a new chapter in STC’s history, visualized through layered animations and depth-responsive content. Using Azure Kinect sensors, the system detected presence and movement, triggering transitions built with AngularJS and Node.js. The design evolved through continuous testing, refining the balance between storytelling and responsiveness.